engineering

Software that runs the business.

Custom platforms, apps, and internal systems, designed and built by one senior team from the schema up.

  • platforms, saas, apis

    Custom software development

    Internal tools and customer-facing platforms built for the way you actually operate, with a typed codebase you own and can hand to any future engineer.

    • SaaS and multi-tenant platforms
    • Two-sided marketplaces
    • API design and integration
    • Legacy system modernization
    • Cloud architecture and migrations
    • Background jobs and automation
    typescriptnode.jspythonpostgresaws
    Scope a build
  • web apps, sites, commerce

    Web development

    Fast, accessible websites and web apps that load quickly on a phone, rank in search, and are easy for your team to update.

    • Web applications and portals
    • Marketing sites and CMS
    • E-commerce storefronts
    • Progressive web apps
    • Core Web Vitals performance
    • SEO and WCAG accessibility
    next.jsreacttailwind cssshopify
    Scope a build
  • ios, android, cross-platform

    Mobile app development

    Native iOS apps in SwiftUI, and cross-platform builds when one codebase is the better trade. Offline sync, push, widgets, and App Store releases handled.

    • Native iOS (Swift, SwiftUI)
    • Cross-platform (Flutter, React Native)
    • Offline-first data sync
    • Push notifications and widgets
    • In-app purchases and subscriptions
    • App Store and Play release pipeline
    swiftswiftuiflutterreact native
    Scope a build
  • crm, erp, operations

    Business management software

    The operational systems off-the-shelf tools never quite fit: scheduling, inventory, CRM, and dashboards shaped around your workflow.

    • Custom CRM and pipelines
    • Inventory and order management
    • Scheduling and dispatch
    • HR, time, and payroll tooling
    • Role-based admin consoles
    • Business intelligence dashboards
    postgressupabasenext.jssql
    Scope a build
  • payments, billing, payouts

    Financial software and payments

    Checkout, subscriptions, invoicing, and marketplace payouts, with signed webhooks, idempotent writes, and a ledger that reconciles every day.

    • Card and ACH payments
    • Subscriptions and invoicing
    • Marketplace split payments and payouts
    • Bank account linking
    • Reconciliation and reporting
    • PCI-aware architecture
    stripestripe connectplaidwebhooks
    Scope a build

ai

AI that does real work.

Agents connected to your actual systems, plus hands-on guidance for owners deciding where AI fits.

  • agents, voice, automation

    AI employees and voice agents

    Custom agents that answer calls and messages, book appointments, run reports, and operate your software, with guardrails and a full audit trail.

    • Phone and SMS agents
    • Tool calling into your CRM and accounting
    • Desktop and browser automation
    • Human handoff and approvals
    claudeopenaitwilioplaywright
    See AI employees
  • private sessions, $250/hr

    1-on-1 AI coaching

    A private hour for owners and operators. Bring the real problem you're stuck on and leave with tool picks, sequencing, and a first-week action list.

    • 60-minute video session
    • Pre-call prep on your business
    • Tool selection for your stack and budget
    • Written recap within 24 hours
    claudegptgeminiautomation
    Book a session

growth

Get the product in front of people.

Marketing, brand, and content work, run with the same measurement discipline as the engineering.

  • seo, paid, email

    Digital marketing

    Search, paid, and email programs with tracking set up properly first, so every dollar is attributed and every test has a result.

    • Technical and content SEO
    • Google and Meta ads
    • Email automation
    • Conversion rate optimization
    • Analytics and attribution
    • Funnel builds
    google adsmeta adshubspotga4
    Book a 30-min call
  • identity, voice, systems

    Brand building

    A clear identity and a design system that holds up across the site, the app, and everything you print.

    • Positioning and messaging
    • Logo and visual identity
    • Brand guidelines
    • Design systems
    • Rebrands and refreshes
    figmaadobe cc
    Book a 30-min call
  • automation, scheduling, reporting

    Social media solutions

    Scheduling, publishing, and reporting pipelines built on the platform APIs, so posting and measuring stop being manual.

    • Scheduling and auto-publishing
    • Cross-platform reporting
    • Community inbox tooling
    • Social listening
    meta graph apitiktok apiyoutube api
    Book a 30-min call
  • video, design, copy

    Content creation

    Video, motion, graphics, and copy produced to a plan, sized for every channel, and tied back to what converts.

    • Video production and editing
    • Motion graphics
    • Graphic design
    • Copywriting and content strategy
    premiereafter effectsdavinci resolve
    Book a 30-min call
  • roadmaps, process, build vs. buy

    Business and technology consulting

    An outside technical view on what to build, what to buy, and in what order, written down as a roadmap you can act on.

    • Technology roadmaps
    • Build vs. buy analysis
    • Process and workflow design
    • Vendor and architecture review
    roadmappingarchitecture review
    Book a 30-min call

next step

Not sure which of these you need?

Describe the problem. We'll tell you what to build, what to buy, and what to skip, in one 30-minute call.